omne --private-betaheads up → Omne's private beta opens soon[ request a demo → ]

Creators and brands

Find the creators worth following

Search, sort and filter the Creators and Brands pages by followers, niche, outlier posts and best post, and use the quick views to find rising accounts.

The Creators and Brands pages filter in your browser, over every account at once, so the list changes as soon as you pick an option. Use them to find accounts in your niche that are small enough to learn from and strong enough to be worth it.

The search box reads Search creators on the Creators page and Search brands on the Brands page. Type a name or handle. Owners and admins see a longer hint, Search creators, or paste a link to add one…, because the same box also adds accounts. See Add a creator or a brand.

Quick views

The row of buttons above the list sets filters and the order in one click. Click again to clear.

ViewWhat it shows
Rising starsUnder 100K followers with 10 or more outlier posts.
BiggestThe most followers first.
Most outliers50 or more posts past their usual.
Best postsA post at 50× their usual or more.
VerifiedAccounts verified on their platform, biggest first.

The filter settings

Open the filter beside the search box. These are its groups.

  • Quick views repeats the row above.
  • Platforms is a checklist with Select all and Deselect all.
  • Niches is what they post about. Pick several to see accounts in any of them.
  • Followers is how big the account is, with the same ranges as Discover (1K – 20K up to 8M+) and boxes for your own numbers. They accept shorthand such as 20k or 1.5m.
  • Outlier posts is how many of their posts went past their usual: 1, 10, 50 or 100 or more.
  • Best post is how far their best post went past their usual: 5×, 10×, 50× or 100× or more.
  • Verified keeps verified accounts only.
  • Sort by has Relevance, Most followers, Fewest followers, Most outlier posts, Best post, Most posts tracked, Recently updated, Name, A to Z and Name, Z to A.

A search recipe for finding more accounts like one you have

You can build a close match with the filters. Start from the account you like.

  1. Open the account you like and note its platform, its follower range and the topics of its best posts.
  2. Go back to Creators, choose the same Platforms and Niches, and set Followers to the range just above and below it.
  3. Sort by Most outlier posts so the accounts that regularly beat their usual come first.
  4. Add the ones that fit to a list. See Create a list.

When no result fits, widen one setting at a time. Accounts you expected can also be missing for other reasons, which a post or creator is not appearing covers.

Last updated November 3, 2026

Still stuck?

There's a real person behind Omne, so ask anything.

Contact support