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Store

How to see and add customers

The Customers page lists everyone who bought, with their orders and what they spent. You can also add someone who paid you elsewhere.

Under Store, Audience, Customers, Omne lists everyone who bought from you, with what they bought and what they have spent. Someone who paid you outside the store can be added by hand.

What the list shows

Each row has the customer's name and email, their number of Orders, how much they Spent, the date of their Last order, their Country and their Tags. Use Search by name or email to find one. Click a row to open the customer.

Add a customer

  1. Click Add customer.
  2. Enter an Email such as name@example.com. This is the only required field.
  3. Optionally add a Name, a two-letter Country such as US or DE, Tags and Notes. Only your team sees the notes.
  4. Click Add customer to save.

Open a customer

The panel shows the customer's details and an Orders list. Each order has what was bought, its date, its amount and a status: Paid, Pending, Refunded, Part refunded, Failed or Disputed. Use tags to group customers, for example by product or by campaign.

What isn't ready

Two buttons in the panel are marked as coming soon: Email, which will let you write to the customer, and Refund, which will refund an order from here. For now, refunds happen in your own Stripe dashboard, because the charge is on your account.

Delete a customer

Click Delete in the panel and confirm. Their orders stay, with their address.

Where customers come from

Card sales will arrive on their own once checkout opens. Until then, add customers by hand, or record a sale you made elsewhere. See record a sale.

Last updated November 3, 2026

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